| Description |
The Company was incorporated in Singapore on 7 November 2003 under the name of
LifeBrandz Pte Ltd. On 29 April 2004, it was remaned to LifeBrandz Ltd.
LifeBrandz business is principally carried out through its main subsidiary,
LifePharm Asia which is recently incorporated in Hong Kong to cater for the
Groups expanding operations in the Greater China region.
The Group is involved in the business of brand development and management of
health, beauty, personal/family care and lifestyle products broadly classified
into 4 categories namely :
i) Nutraceuticals
ii) Cosmeceuticals
iii) Functional Food and Beverages
iv) Personal/Family Care and Lifestyle Products
LifeBrandz markets these products under brands which it owns such as Intenz
(skin supplement tablets), Extrim (carbohydrate neutralizer tablets & weight
management gels), Estro+ (bust enhancement tablets & serum), Genki Tea (herbal
floral tea) and Slimwater (functional beverage). Its products are marketed and
sold to distributors who in turn have distribution networks consisting of chain
pharmacies, cosmetic companies, independent pharmacies and medical clinics.
Additional info from SGX:
The Company was incorporated in Singapore on 7 November 2003 under the name of
LifeBrandz Pte Ltd. On 29 April 2004, it was remaned to LifeBrandz Ltd.
LifeBrandz business is principally carried out through its main subsidiary,
LifePharm Asia which is recently incorporated in Hong Kong to cater for the
Groups expanding operations in the Greater China region.
The Group is involved in the business of brand development and management of
health, beauty, personal/family care and lifestyle products broadly classified
into 4 categories namely :
i) Nutraceuticals
ii) Cosmeceuticals
iii) Functional Food and Beverages
iv) Personal/Family Care and Lifestyle Products
LifeBrandz markets these products under brands which it owns such as Intenz
(skin supplement tablets), Extrim (carbohydrate neutralizer tablets & weight
management gels), Estro+ (bust enhancement tablets & serum), Genki Tea (herbal
floral tea) and Slimwater (functional beverage). Its products are marketed and
sold to distributors who in turn have distribution networks consisting of chain
pharmacies, cosmetic companies, independent pharmacies and medical clinics.
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