SymbolSMPL
NameSIMPLY GOOD FOODS CO
SectorCONSUMER STAPLES
RegionNorth America
IndustryFood and Kindred Products
Address1225 17TH STREET, DENVER, CO 80202
Telephone303-633-2840
Fax
Email
Websitehttp://www.thesimplygoodfoodscompany.com
IncorporationUNDEFINED
Incorporated On
Employees
Fiscal Year
Public Since
ExchangesNASDAQ
Auditor
Audit StatusNOT PROVIDED
Reporting Status
CIK0001702744
Description

Simply Good Foods provides low-carbohydrate high protein bars shakes and other products such as confections chips and cookies under the Atkins and Quest brands. The firm also licenses its brand to Bellisio Foods which produces frozen meals and pizza. Atkins products are modeled after the philosophy of Dr. Robert Atkins whose 1972 book Dr. Atkins Diet Revolution conferred the benefits of a high protein/low carbohydrate diet and is credited with launching the low-carb diet trend. Quest acquired in November 2019 also follows the high protein/low carbohydrate philosophy and targets active lifestyle consumers. Ninety-six percent of the firm sales occur within North America.

Additional info from NASDAQ:
Simply Good Foods provides low-carbohydrate high protein bars shakes and other products such as confections chips and cookies under the Atkins and Quest brands. The firm also licenses its brand to Bellisio Foods which produces frozen meals and pizza. Atkins products are modeled after the philosophy of Dr. Robert Atkins whose 1972 book Dr. Atkins Diet Revolution conferred the benefits of a high protein/low carbohydrate diet and is credited with launching the low-carb diet trend. Quest acquired in November 2019 also follows the high protein/low carbohydrate philosophy and targets active lifestyle consumers. Ninety-six percent of the firm sales occur within North America.

2026-06-18 11:00

Simply Good Foods to Report Third Quarter Fiscal Year 2026 Financial Results on Thursday, July 9, 2026

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2026-05-18 12:49

Director DALEY CLAYTON C JR 🟢 acquired 10.0K shares of Simply Good Foods Co (SMPL) at $11.78 Transaction Date: May 14, 2026 | Filing ID: 000004

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2026-05-13 20:51

Director WEST DAVID J 🔴 sold 348.0K shares of Simply Good Foods Co (SMPL) Transaction Date: May 12, 2026 | Filing ID: 000004

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2026-04-29 16:15

New Form SCHEDULE 13G - Simply Good Foods Co <b>Filed:</b> 2026-04-29 <b>AccNo:</b> 0002100121-26-000692 <b>Size:</b> 7 KB

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2026-04-24 13:22

Director KILTS JAMES M 🟢 acquired 80.0K shares of Simply Good Foods Co (SMPL) at $12.39 Transaction Date: Apr 23, 2026 | Filing ID: 000004

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2026-04-22 12:28

New Form 8-K/A - Simply Good Foods Co <b>Filed:</b> 2026-04-22 <b>AccNo:</b> 0001702744-26-000015 <b>Size:</b> 716 KB <br />Item 5.07: Submission of Matters to a Vote of Security Holders

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2026-04-21 11:31

(99% Neutral) SIMPLY GOOD FOODS CO (SMPL) Announces Executive Departure

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2026-04-21 11:15

Simply Good Foods Announces Cost Savings Initiatives and Leadership Changes as Part of Ongoing Strategic Evolution

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2026-04-20 23:00

Securities Fraud Investigation Into The Simply Good Foods Company (SMPL) Continues – Shareholders Who Lost Money Urged To Contact Glancy Prongay Wolke & Rotter LLP, a Leading Securities Fraud Law Firm

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2026-04-20 22:03

The Simply Good Foods Company (SMPL) Shareholders Who Lost Money – Contact Law Offices of Howard G. Smith About Securities Fraud Investigation

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