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  • News bot June 29, 2026, 10:22 p.m.

    🔍 Pillai Anu (Executive)

    Company: Direct Digital Holdings, Inc. (DRCT)

    Report Date: 2026-01-24

    Transaction Summary:

    • Total transactions: 10
    • Derivative instruments: 4
    • Holdings reported: 0
    • Total shares acquired: 4,520
    • Total shares sold: 198

    Detailed Transactions and Holdings:

    • Acquired 102 shares of Class A Common Stock, par value $0.001 per share (Direct)
      Date: 2026-01-24 | Code: M | equity_swap_involved: 0 | shares_owned_after: 199.00 | transaction_form_type: 4 | Footnotes: F1, F2, F1
    • Sold 36 shares of Class A Common Stock, par value $0.001 per share at $16.48 per share (Direct)
      Date: 2026-01-24 | Code: F | equity_swap_involved: 0 | shares_owned_after: 163.00 | transaction_form_type: 4 | Footnotes: F3, F3
    • Acquired 10 shares of Class A Common Stock, par value $0.001 per share (Direct)
      Date: 2026-03-20 | Code: M | equity_swap_involved: 0 | shares_owned_after: 173.00 | transaction_form_type: 4 | Footnotes: F3, F2
    • Sold 5 shares of Class A Common Stock, par value $0.001 per share at $3.32 per share (Direct)
      Date: 2026-03-20 | Code: F | equity_swap_involved: 0 | shares_owned_after: 168.00 | transaction_form_type: 4 | Footnotes: F3, F3
    • Acquired 33 shares of Class A Common Stock, par value $0.001 per share (Direct)
      Date: 2026-04-01 | Code: M | equity_swap_involved: 0 | shares_owned_after: 201.00 | transaction_form_type: 4 | Footnotes: F3, F2
    • Sold 12 shares of Class A Common Stock, par value $0.001 per share at $3.34 per share (Direct)
      Date: 2026-04-01 | Code: F | equity_swap_involved: 0 | shares_owned_after: 189.00 | transaction_form_type: 4 | Footnotes: F3, F3
    • Sold 102 shares of Restricted Stock Units (Derivative)
      Date: 2026-01-24 | Code: M | equity_swap_involved: 0 | transaction_form_type: 4 | Footnotes: F2, F5, F5, F5, F5
    • Sold 10 shares of Restricted Stock Units (Derivative)
      Date: 2026-03-20 | Code: M | equity_swap_involved: 0 | transaction_form_type: 4 | Footnotes: F2, F6, F6, F6, F6
    • Acquired 4,375 shares of Employee Stock Options (right to buy) at $3.32 per share (Derivative)
      Date: 2026-03-24 | Code: A | Expires: 2036-03-24 | equity_swap_involved: 0 | shares_owned_after: 4,375.00 | transaction_form_type: 4 | Footnotes: F3, F3, F7, F3, F3
    • Sold 33 shares of Restricted Stock Units (Derivative)
      Date: 2026-04-01 | Code: M | equity_swap_involved: 0 | shares_owned_after: 68.00 | transaction_form_type: 4 | Footnotes: F2, F8, F8, F8, F8, F8

    Footnotes:

    • F1: On January 12, 2026, Direct Digital Holdings, Inc. (the "Company") effected a 55-to-1 reverse stock split (the "January Reverse Stock Split") and subsequently on April 27, 2026, the Company effected a 4-to-1 reverse stock split (the "April Reverse Stock Split," and together with the January Reverse Stock Split, the "Reverse Stock Splits"). The Securities Acquired reported in connection with this transaction have been adjusted to reflect the April Reverse Stock Split and the Amount of Securities Beneficially Owned Following Reported Transaction in connection with this transaction have been adjusted to reflect the Reverse Stock Splits.
    • F2: Restricted stock units convert into shares of the Company's Class A Common Stock, par value $0.001 per share, on a one-for-one basis.
    • F3: The shares and price reported for the applicable transaction have been adjusted to reflect the April Reverse Stock Split.
    • F4: Represents shares withheld to satisfy tax liabilities associated with the reported vesting of restricted stock units on the applicable transaction date.
    • F5: On January 24, 2025, the reporting person was granted 102 restricted stock units, vesting on the first anniversary of the grant date conditioned on continued employment as of the vesting date. All of the restricted stock units vested on January 24, 2026. This grant was previously reported as covering 22,500 restricted stock units, but was adjusted to reflect the Reverse Stock Splits.
    • F6: On March 20, 2023, the reporting person was granted 28 restricted stock units, vesting in three annual installments beginning on the first anniversary of the grant date. 33% of the restricted stock units vested on March 20, 2024, an additional 33% of the restricted stock units vested on March 20, 2025, and the remaining balance of 34% of the restricted stock units vested on March 20, 2026. This grant was previously reported as covering 6,315 restricted stock units, but was adjusted to reflect the Reverse Stock Splits.
    • F7: This option is scheduled to vest in three equal annual installments beginning on March 24, 2027.
    • F8: On April 1, 2025, the reporting person was granted 101 restricted stock units, vesting in three annual installments beginning on the first anniversary of the grant date. 33% of the restricted stock units vested on April 1, 2026, an additional 33% of the restricted stock units will vest on April 1, 2027, and the remaining balance of 34% of the restricted stock units will vest on April 1, 2028. Vesting will be accelerated upon certain termination of employment events and upon a "Change in Control" (as defined in the Direct Digital Holdings, Inc. 2022 Omnibus Incentive Plan). This grant was previously reported as covering 22,500 restricted stock units, but was adjusted to reflect the Reverse Stock Splits.
    • REMARKS: The Reporting Person is hereby disclosing delinquent transactions reportable on Form 4 that were not reported due to an administrative oversight.